IT&Software

5 takeaways from Flipkart's Big Billion Days sale

5 takeaways from Flipkart's Big Billion Days sale

As India gears up for the festive season, online retailers will kick-off their annual sale events starting with Flipkart's Big Billion Days sale this week.

The sale will start from 21 September 12 am onwards and last until 24 September 11:59 pm.

Amazon Great Indian Festival and Flipkart Big Billion Days sales kick-off September 21 and September 20 midnight respectively, and will go on till September 24. Under the sale, television, refrigerators, split ACs and washing machines for a grand sale at up to 70% off. 32-inch TVs, Smart TVs will be priced at 40% off on Ultra HD 4K TVs.

Get up to 70% off on Home and Kitchen Select from popular Home and Kitchen brands like Bombay Dyeing, Solimo, Prestige, Phillips, Usha, Orpat and many more at Amazon to get up to 70 per cent discount on the category. The firm has also announced to sell the Samsung Galaxy S7 at an "unbelievable price", with a discount offer of Rs 16,010 along with an extra discount of Rs 3,000 over exchange of an older phone. Flipkart is also going to come up with its trade make offers which was highly successful a year ago.

As per details on the Flipkart website, when the whole country is anxious about 'Mehengai', or the rising prices of goods, Flipkart comes as a savior on this Big Billion Day by letting you buy online much more than what is on your shopping list. Multiple exchange offers will also be active at the time. Firstly, and perhaps the most important, Flipkart has tied up with banks like HDFC and Axis to offer durable consumer loans to the customers.

However, you can avail a 10% cashback on specific products which can be bought with SBI cards and debit cards, when you purchase an item of a minimum threshold of 1500/- INR.

There are exclusive offers on kids clothing with discounts up to 60% on toys and school bags.

I usually scout for deals a couple of days before the shopping festivals actually start and this time around I was surprised by the two new features that the Flipkart app was offering. Also its fashion and lifestyle will boast of "never-before offers on 500 plus brands" including Vans, Pepe, Fastrack, and Lakme.

The cashback offered under the Great Indian Festival sale are available on "only prepaid modes of payment".

For Flipkart, air purifier was a seasonal category until Diwali previous year after which the category earned 100x jump in sales when pollution indexes were at its peak.


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