IT&Software

Snapchat Context Cards offer up more information about the Snaps you see

Snapchat Context Cards offer up more information about the Snaps you see

Partnering with the likes of Tripadvisor, OpenTable, Uber and others, Context Cards allow Snapchatters to see much of the information they may need to book a table or hail a ride for places that appear on Snapchat videos. Just look for the "More" option for Context Cards.

For launch, context cards will be available in the U.S., U.K., Canada, Australia, and New Zealand on both Android and iOS.

Snapchat has also partnered with both Uber and Lyft to integrate with ride sharing services so you can see wait times for the closest driver, and Snapchat says it will add more partners over time for Context Cards. For now, you can access Context Cards by swiping up on any Snap that says "more" at the bottom.

Millions of Snapchat users, particularly in the U.S. and Europe region, were left outraged after the addictive photo-sharing app crashed briefly on Monday night.

Select Snaps now show a "more" button that links users to information related to the locations pictured, including opening hours or contact details.

They're essentially adverts, which are created to display information about businesses, venues and places, and make it easier for you to visit or make a booking with them.

The first card will contain basic information like the name of a place, the category of the venue (say restaurant or store) and ratings.

Snap declined to disclose the financial terms of the deals with the Context Cards partners, but presumably the company has some kind of revenue-sharing agreements with them.

For Snapchat users who are 25 years-old and younger this rises to 40 minutes a day.

See something on Snapchat you want to know more about?


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