IT&Software

'Google Pay' is Here to Rebrand Company's Payment Solutions

'Google Pay' is Here to Rebrand Company's Payment Solutions

Pali Bhat, VP of Product Management, Payments, concludes in the company's blog post, "Bringing everything into one brand is just the first step for Google Pay". The new Google Pay will be available across all Google products, through vendors who accept it whether online or in store at physical locations, or even to move money between private individuals.

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This all-new Google Pay branding was unveiled at the Consumer Electronics Show 2018 event being held in Las Vegas. So while the core functionality of those services won't necessarily be changing, the payment process as a whole should be a lot more straight forward under the Google Pay umbrella.

Google already employed a similar logo and name for "Pay with Google", its very similar-sounding online checkout service, which came out in October.

Instead of having two different payment methods, Google decided it was time to combine both Android Pay and Google Wallet into one service.

The companies are offering $5 off movie ticket orders to anyone using Google Pay on the Fandango Android app and entering the promo code "GooglePay2018". Basically, the same way you pay for things now will continue, except it'll all be called Google Pay. Google Pay already works with sites like Airbnb, Dice, HungryHouse, Fandango, and more sites will likely add support in the coming future.

The launch of Google Pay is an attempt to create some brand cohesion, but there's no clarity on how long that might take, he said.


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